Display area of cigarette packs to be covered by pictorial warnings

12 May 2014

The Court of Appeal yesterday directed the Health authorities to suitably amend the regulation to have pictorial warnings printed on 50-60% of the display areas of packets of cigarettes. The application by the petitioner, Ceylon Tobacco, had requested the Court to quash the gazette stipulating that 80% of the display areas of the cigarette packets be covered by pictorial warnings. The Court was of the view that health pictorials warnings should cover 50-60% of cigarette packets, giving the petitioner, Ceylon Tobacco Company at least 40% space to manage the companies Trade Mark rights.